Coffee packaging extends Café De La Corte’s established identity through clear glass, a woven sleeve and a considered serving ritual.
Brand identity design for Cafés
A café has to make its offer understandable before a guest reaches the counter. Menus, takeaway cups and online ordering should help people choose without losing the character of the place. I’m Ali Komeili. We agree on the audience and the materials you need before I prepare a design direction. A café identity across the sign, menu, cup and takeaway bag. We review the mark at street distance and the type under the lighting used at the counter.
Related design work
Café Darab’s visual identity pairs bold Persian lettering with architectural geometry, extending a black-and-ivory signature across the café setting.
Pasta Sugo brings handmade pasta and Italian dining into an identity spanning ingredient-led packaging, menus and takeaway materials.
Start with the decision your customer needs to make.
A café has to make its offer understandable before a guest reaches the counter. Menus, takeaway cups and online ordering should help people choose without losing the character of the place.
Menu prices and ingredient information need an owner. Photography, menu writing and ordering software are scoped separately.
We begin with your existing screens, artwork and approved content. Together we choose the priority task, list the required formats and agree on who reviews the work. A first direction is reviewed before detailed production. The proposal names deliverables, revision rounds and what the team supplies.
What we design for this brief
A café identity across the sign, menu, cup and takeaway bag. We review the mark at street distance and the type under the lighting used at the counter.
How we review the work
We review the mark, type and colour in the actual applications in the brief. Small sizes, monochrome reproduction and long names receive their own tests. The printer confirms materials and production constraints before artwork is approved.
A usable handoff
You receive approved vector artwork, the agreed print or digital exports and guidance for consistent use. File naming, colour specifications and editable applications follow the actual production brief. Print procurement and manufacturing are separately agreed.
These projects show documented design decisions in the same discipline. Some come from adjacent industries. They help explain my approach and are not a claim that every example belongs to this sector or includes every item in this brief. Coffee packaging extends Café De La Corte’s established identity through clear glass, a woven sleeve and a considered serving ritual. Café Darab’s visual identity pairs bold Persian lettering with architectural geometry, extending a black-and-ivory signature across the café setting.
Café De La Corte · Café Darab · Pasta SugoWhich part of this service should we start with?
A café identity across the sign, menu, cup and takeaway bag. We review the mark at street distance and the type under the lighting used at the counter.
Can the menu be updated without redesigning everything?
Yes. We agree on sections, editable price fields and the length of item names. The staff receives a working example for changing an item without disturbing the hierarchy.
What should I send before we start?
Send the goal, current materials, audience, channels and any technical or production constraints. We choose a manageable first scope together. If content or specifications are missing, we identify their owner before scheduling design.
How are timing and cost agreed?
The proposal is based on a defined list of screens, applications or media formats. Content readiness, review stages and production constraints affect the schedule. We agree on the scope and revision rounds before work begins.
Can we collaborate remotely?
Yes. My office is in Majidiyeh, Tehran. We agree on language, a review contact and the handoff method.