Desartly

Brand identity design for Hospitality

A guest choosing accommodation needs to understand room differences, availability and the total stay cost. The identity should continue from the booking screen to arrival. I’m Ali Komeili. We agree on the audience and the materials you need before I prepare a design direction. Identity across room stationery, signs, key cards and booking materials. We review the consistency between property names, room types and wayfinding.

Related design work

Quello blue wordmark and colourful illustrated water-park sceneQuello

Quello’s water-park identity carries a colourful illustrated day out through visitor passes, staff materials, food packaging and souvenirs.

Solenne pleated emblem and wordmark across clothing and olive-toned packagingSolenne

Solenne’s British womenswear identity connects a pleated emblem with precise lettering, garment details and tactile packaging.

ToyPet packaging and animal characters in a warm retail settingToyPet

A friendly pet-care identity helps owners recognise animal categories across food packaging, accessories and a shared retail environment.

Start with the decision your customer needs to make.

A guest choosing accommodation needs to understand room differences, availability and the total stay cost. The identity should continue from the booking screen to arrival.

Availability, accessibility details, taxes and booking terms must be supplied by the operator. Booking-engine integration and interior design are separate.

We begin with your existing screens, artwork and approved content. Together we choose the priority task, list the required formats and agree on who reviews the work. A first direction is reviewed before detailed production. The proposal names deliverables, revision rounds and what the team supplies.

What we design for this brief

Identity across room stationery, signs, key cards and booking materials. We review the consistency between property names, room types and wayfinding.

How we review the work

We review the mark, type and colour in the actual applications in the brief. Small sizes, monochrome reproduction and long names receive their own tests. The printer confirms materials and production constraints before artwork is approved.

A usable handoff

You receive approved vector artwork, the agreed print or digital exports and guidance for consistent use. File naming, colour specifications and editable applications follow the actual production brief. Print procurement and manufacturing are separately agreed.

These projects show documented design decisions in the same discipline. Some come from adjacent industries. They help explain my approach and are not a claim that every example belongs to this sector or includes every item in this brief. Quello’s water-park identity carries a colourful illustrated day out through visitor passes, staff materials, food packaging and souvenirs. Solenne’s British womenswear identity connects a pleated emblem with precise lettering, garment details and tactile packaging.

Quello · Solenne

Which part of this service should we start with?

Identity across room stationery, signs, key cards and booking materials. We review the consistency between property names, room types and wayfinding.

How do room categories remain easy to compare?

We use shared fields for occupancy, beds, features and price basis. The photographs support those differences, and the total cost is explained before confirmation.

What should I send before we start?

Send the goal, current materials, audience, channels and any technical or production constraints. We choose a manageable first scope together. If content or specifications are missing, we identify their owner before scheduling design.

How are timing and cost agreed?

The proposal is based on a defined list of screens, applications or media formats. Content readiness, review stages and production constraints affect the schedule. We agree on the scope and revision rounds before work begins.

Can we collaborate remotely?

Yes. My office is in Majidiyeh, Tehran. We agree on language, a review contact and the handoff method.