DivarCampaign imagery and an assistant character make Divar’s everyday marketplace feel familiar across categories and digital touchpoints.
Advertising design for Automotive
Drivers need to understand a setting before changing it. Automotive communication also has to keep the model, specification and availability of an offer distinct. I’m Ali Komeili. We agree on the audience and the materials you need before I prepare a design direction. Model and service campaigns with readable specification groups and clear offer conditions. Visual concepts are adapted to the agreed outdoor and digital formats.
Related design work
Divar
MCI · 5GA snail and a tortoise on skateboards give MCI’s 5G speed message a playful contradiction across campaign formats.
Airbnb · Unlock AdventureA travel campaign brings distant landscapes into familiar rooms, making the promise of adventure feel close to a place to stay.
Start with the decision your customer needs to make.
Drivers need to understand a setting before changing it. Automotive communication also has to keep the model, specification and availability of an offer distinct.
Safety-critical controls and performance claims require engineering and legal review. Interface design is not a vehicle safety certification.
We begin with your existing screens, artwork and approved content. Together we choose the priority task, list the required formats and agree on who reviews the work. A first direction is reviewed before detailed production. The proposal names deliverables, revision rounds and what the team supplies.
What we design for this brief
Model and service campaigns with readable specification groups and clear offer conditions. Visual concepts are adapted to the agreed outdoor and digital formats.
How we review the work
We test message hierarchy in the planned media sizes. Prices, dates, links and required notices receive a content check. A layout that works on a large display is also reviewed at mobile and feed sizes before export.
A usable handoff
You receive the approved master layouts and exports for the agreed media list. The handoff identifies editable text and fixed brand elements, with file names and sizes your team can follow. Media buying, publication and ongoing content production are separately agreed.
These projects show documented design decisions in the same discipline. Some come from adjacent industries. They help explain my approach and are not a claim that every example belongs to this sector or includes every item in this brief. Campaign imagery and an assistant character make Divar’s everyday marketplace feel familiar across categories and digital touchpoints. A snail and a tortoise on skateboards give MCI’s 5G speed message a playful contradiction across campaign formats.
Divar · MCI · 5GWhich part of this service should we start with?
Model and service campaigns with readable specification groups and clear offer conditions. Visual concepts are adapted to the agreed outdoor and digital formats.
Do you design in-car interfaces as well as automotive websites?
The scope can include either. We first agree on the device, input method and operating context. In-car work needs a specialist review process appropriate to the control being designed.
What should I send before we start?
Send the goal, current materials, audience, channels and any technical or production constraints. We choose a manageable first scope together. If content or specifications are missing, we identify their owner before scheduling design.
How are timing and cost agreed?
The proposal is based on a defined list of screens, applications or media formats. Content readiness, review stages and production constraints affect the schedule. We agree on the scope and revision rounds before work begins.
Can we collaborate remotely?
Yes. My office is in Majidiyeh, Tehran. We agree on language, a review contact and the handoff method.