Campaign imagery and an assistant character make Divar’s everyday marketplace feel familiar across categories and digital touchpoints.
Advertising design for Cafés
A café has to make its offer understandable before a guest reaches the counter. Menus, takeaway cups and online ordering should help people choose without losing the character of the place. I’m Ali Komeili. We agree on the audience and the materials you need before I prepare a design direction. Launch and seasonal-drink materials with one offer per layout. We agree on price, dates and where the guest can order before preparing poster and social versions.
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Start with the decision your customer needs to make.
A café has to make its offer understandable before a guest reaches the counter. Menus, takeaway cups and online ordering should help people choose without losing the character of the place.
Menu prices and ingredient information need an owner. Photography, menu writing and ordering software are scoped separately.
We begin with your existing screens, artwork and approved content. Together we choose the priority task, list the required formats and agree on who reviews the work. A first direction is reviewed before detailed production. The proposal names deliverables, revision rounds and what the team supplies.
What we design for this brief
Launch and seasonal-drink materials with one offer per layout. We agree on price, dates and where the guest can order before preparing poster and social versions.
How we review the work
We test message hierarchy in the planned media sizes. Prices, dates, links and required notices receive a content check. A layout that works on a large display is also reviewed at mobile and feed sizes before export.
A usable handoff
You receive the approved master layouts and exports for the agreed media list. The handoff identifies editable text and fixed brand elements, with file names and sizes your team can follow. Media buying, publication and ongoing content production are separately agreed.
These projects show documented design decisions in the same discipline. Some come from adjacent industries. They help explain my approach and are not a claim that every example belongs to this sector or includes every item in this brief. Campaign imagery and an assistant character make Divar’s everyday marketplace feel familiar across categories and digital touchpoints. A snail and a tortoise on skateboards give MCI’s 5G speed message a playful contradiction across campaign formats.
Divar · MCI · 5GWhich part of this service should we start with?
Launch and seasonal-drink materials with one offer per layout. We agree on price, dates and where the guest can order before preparing poster and social versions.
Can the menu be updated without redesigning everything?
Yes. We agree on sections, editable price fields and the length of item names. The staff receives a working example for changing an item without disturbing the hierarchy.
What should I send before we start?
Send the goal, current materials, audience, channels and any technical or production constraints. We choose a manageable first scope together. If content or specifications are missing, we identify their owner before scheduling design.
How are timing and cost agreed?
The proposal is based on a defined list of screens, applications or media formats. Content readiness, review stages and production constraints affect the schedule. We agree on the scope and revision rounds before work begins.
Can we collaborate remotely?
Yes. My office is in Majidiyeh, Tehran. We agree on language, a review contact and the handoff method.