Desartly

Communication and advertising design for teams in San Francisco

For a San Francisco team explaining a product or launching a campaign, I turn approved information into a clear visual message. Collaboration is remote from Tehran on the agreed formats and schedule. Your team approves claims and imagery, while media buying, publication and new production are scoped separately from design.

What you receive

  • Product-message structure
  • Campaign and presentation formats
  • Approved information and final artwork

How we work together

We start with a conversation about the problem, audience and deliverables. Once the scope is clear, I send a proposal with timing and cost. Reviews happen at agreed stages, followed by the design files and guidance your team needs to use or develop the work.

Show the use before listing every feature

An explanation can start with a real task or outcome the product supports, then show the relevant features. We use approved information and avoid claims that the available evidence cannot support. Campaign and presentation formats are adapted to their own reading context.

You receive the approved key visual and adaptations for the agreed formats. We specify final copy and print or digital production files. Media buying, publishing, photography and video production are scoped separately.

Related projects

These projects show the design approach and deliverables. I selected them for their relevance to the work.

Divar assistant character and listing cards in a red campaign settingDivar

Campaign imagery and an assistant character make Divar’s everyday marketplace feel familiar across categories and digital touchpoints.

A snail riding a skateboard through blue light in the MCI 5G campaignMCI · 5G

A snail and a tortoise on skateboards give MCI’s 5G speed message a playful contradiction across campaign formats.

Before we start

Can you turn product screens into marketing material?

Yes, using approved screens and a clear story. We agree which information can be shown publicly and remove sensitive or unfinished details before artwork approval.

How are cost and timing agreed?

I prepare a proposal after understanding the problem, deliverables, languages and review rounds. A fixed price before that discussion would leave important work undefined.

Do we need to be in the same city?

No. Meetings, reviews and file delivery can happen online. For printed or physical work, we agree separately on production responsibilities and output checks.

Discuss your project Request a proposal