ToyPetA friendly pet-care identity helps owners recognise animal categories across food packaging, accessories and a shared retail environment.
Brand identity design for Logistics
A shipment has a sender, a destination and a changing status. Design should make those facts readable without suggesting a precise arrival time where the operator only has an estimate. I’m Ali Komeili. We agree on the audience and the materials you need before I prepare a design direction. Identity across parcel labels, fleet applications and shipment documents. We protect barcode areas and test type on operational print stock.
Related design work
ToyPet
TerraRootsA warm, grounded identity for TerraRoots soil sensors and bio-fertilization, helping local growers understand their soil and care for plants with confidence.
MyOmOrganic juice packaging for children brings a playful parrot, flavour colours and a faceted bottle into a recognisable family.
Start with the decision your customer needs to make.
A shipment has a sender, a destination and a changing status. Design should make those facts readable without suggesting a precise arrival time where the operator only has an estimate.
Tracking data, service coverage and liability terms are supplied by the operator. Routing algorithms and carrier integrations require separate engineering.
We begin with your existing screens, artwork and approved content. Together we choose the priority task, list the required formats and agree on who reviews the work. A first direction is reviewed before detailed production. The proposal names deliverables, revision rounds and what the team supplies.
What we design for this brief
Identity across parcel labels, fleet applications and shipment documents. We protect barcode areas and test type on operational print stock.
How we review the work
We review the mark, type and colour in the actual applications in the brief. Small sizes, monochrome reproduction and long names receive their own tests. The printer confirms materials and production constraints before artwork is approved.
A usable handoff
You receive approved vector artwork, the agreed print or digital exports and guidance for consistent use. File naming, colour specifications and editable applications follow the actual production brief. Print procurement and manufacturing are separately agreed.
These projects show documented design decisions in the same discipline. Some come from adjacent industries. They help explain my approach and are not a claim that every example belongs to this sector or includes every item in this brief. A friendly pet-care identity helps owners recognise animal categories across food packaging, accessories and a shared retail environment. A warm, grounded identity for TerraRoots soil sensors and bio-fertilization, helping local growers understand their soil and care for plants with confidence.
ToyPet · TerraRootsWhich part of this service should we start with?
Identity across parcel labels, fleet applications and shipment documents. We protect barcode areas and test type on operational print stock.
What happens when tracking is delayed?
We show the latest confirmed event, its time and the next available action. The interface explains the gap instead of presenting an old estimate as a new update.
What should I send before we start?
Send the goal, current materials, audience, channels and any technical or production constraints. We choose a manageable first scope together. If content or specifications are missing, we identify their owner before scheduling design.
How are timing and cost agreed?
The proposal is based on a defined list of screens, applications or media formats. Content readiness, review stages and production constraints affect the schedule. We agree on the scope and revision rounds before work begins.
Can we collaborate remotely?
Yes. My office is in Majidiyeh, Tehran. We agree on language, a review contact and the handoff method.